Summary

This article discusses the impacts of the use of generative artificial intelligence (GenAI) on teaching and research in Business Administration, based on virtue ethics to reflect on the impacts of technology on people.

Originality/value: We considered the risks and possibilities concerning the use of GenAI, especially ChatGPT. We categorized the impacts of GenAI on teaching and research by mapping agent-centered or action-centered articles and classifying their underlying ethical perspectives (deontology, utilitarianism, virtue ethics), recognizing that the ethics of artificial intelligence focuses on utilitarian principles and regulations. We emphasize the human aspect in the analysis, in order to overcome the superficiality in the treatment of the impacts on people’s training.

Design/methodology/approach: We conducted a semi-systematic review of recent literature on GenAI in management education and research. We used the PRISMA method to collect and select articles from three academic databases, Scopus, Science Direct and Web of Science, as well as Google Scholar. From the 45 articles, we mapped three main issues: level of analysis, ethical perspective and impacts of GenAI.

Results: We highlight that the use of GenIA for student learning and researcher training in terms of virtues or character are incipient, while ethical issues are mentioned implicitly or superficially. GenAI can contribute to both enhancing and reducing human development and research, depending on its appropriate use in learning and research processes. A solid grounding in virtue ethics is essential if we are to deeply understand the human-AI relationship.

Keywords: ChatGPT; generative AI; teaching and research; virtue ethics; human-centered AI.

Link to the full article on Scielo here